Problem:
A media company faced recurring conflicts when scheduling grids for major competing clients, such as two leading beverage brands. The allocation of time on the advertising grid led to disputes and contractual compliance issues.
Solution:
Infinity introduced a real-time grid time-blocking feature that prevented overlapping schedules between competing clients. This tool enabled automated and tailored management to meet each client’s needs, ensuring fair and conflict-free distribution.
Results:
- Elimination of conflicts between competing clients.
- Increased trust and a significant improvement in client relationships.
- Enhanced efficiency in advertising scheduling.
- Increased client satisfaction due to more precise and reliable management.